Andrew Cannon and Bruno Paro ran the first live GRBN 100-day challenge event in April at the ABEP Annual Conference in Brazil. Over 300 delegates attended the 2 day conference in Sao Paulo and Andrew and Bruno invited the delegates to take up the GRBN 100-day challenge and to start driving positive change for the research sector in Brazil. Out of the seven named challenges available, the Brazilian delegates showed most interest in taking action on: 1.Increasing the impact on clients / Return on investment 2.Improving the participant experience 3.Communicating about the value to society of our work We invite everyone who cares about the future of our sector to also take up the challenge and make a pledge to do something differently over the next 100 days; to take at least one concrete action to positively impact our sector. Please visit the 100-day challenge” webpage, select your challenge and sign up for the initiative. Next stop Atlanta GRBN will be running the next live 100-day challenge event on the 14th June at IIeX North America in Atlanta in co-operation with Brainjuicer and Cambiar, so we hope to see you there! Thanking our sponsors We currently have 4 companies signed up as global sponsors of initiative and we would like to thank Hotspex, Netquest, Potentiate and Vision Critical for making that commitment. Barry Ooi, Managing Director at Potentiate Malaysia, commented “Potentiate is delighted to be the exclusive sponsor of the GRBN 100 Day Challenge in the area of bringing Value to Clients. We support this initiative because it is consistent with our business philosophy that we need to deliver Value to our Clients, every day.”   100day-sponsors