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AMAI and SAMRA: The Latest Associations to Endorse the Building Public...

AMAI (Mexico) and SAMRA (South Africa) are the fifth and sixth national associations to endorse the charter, demonstrating their strong commitment to building trust...

PEI – Gathering Speed – More than 30 partners now on-board

We are happy to announce that 7 new partners have come on-board the Participant Engagement Initiative, and we are very excited about kicking off...

Perceived value of research – An opportunity we are missing?

Whilst seven-in-ten (survey takers) see that market research benefits business, only four-in-ten see it as benefiting themselves. As the chart opposite shows; amongst those not...
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