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GRBN Building Business Impact

GRBN is at the forefront of understanding the impact our industry has on decision-making and offers best-in-class guidance on measuring and demonstrating the Business Impact of Insights.

The GRBN Business Impact Framework provides a effective method for both client- and agency-side professionals and teams alike to effectively prove the value they are adding and the return on investment they are providing.


The GRBN Building Business Impact Handbook

 The Handbook is your key to:

- creating a strategy for building the Business Impact of Insights.

- measuring the ROI of Insights

- demonstrating your value to the business

Download the Executive Summary here



The GRBN Building Business Impact online training

GRBN offers online training courses which introduce people to the GRBN Building Business Impact Framework and take them through case study examples of how to measure Insights Business Impact, so that they may apply that knowledge to their own work and prove the value they are providing.

Click on the images below to visit the Insights Association and Market Research Society websites, find out more, take a course and up your game on measuring your impact.

Insights Association provided training



Market Research Society provided training


GRBN Building Business Impact -  BESPOKE CONSULTING, TRAINING, AND WORKSHOPS

GRBN provides a range of bespoke solutions including consulting, training programs and workshops, to end-client Insights teams, as well as to agencies serving those teams, empowering them to better measure and demonstrate their value to the business. Please get in touch to discuss your specific needs by sending an email to info@grbn.org.

To contact GRBN, please email:

info@grbn.org

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