Increasing optimism in the European research industry, with Italy and Switzerland...

Jan Oostveen, EFAMRO's Director General, highlights the key results from the latest wave of the EFAMRO Moodindicator: European research businesses are currently rather optimistic regarding...

Participant Engagement Initiative – Research-on-Research ...

The partners in the Participant Engagement Initiative used the opportunity of being in New York for the Insights Association's NEXT Conference to meet up...

Many Congratulations to Our First Participant Engagement Champions

We would like to take this opportunity to celebrate our first Participant Engagement Champions, who have successfully completed the ENGAGE MR coaching program. Over...

BCG and GRBN team up to create ROI from Insights self-assessment...

Research tells us that measuring the ROI from Insights is one of the characteristics of an Insights department that is perceived as a strategic...

Diving Deep into the Qualitative Research Experience ...

We are thrilled to announced that research-on-research into the participants’ experience with qualitative research is now underway. Whilst a vast amount of research has...

Global Insights – October 2022

Press Release: GRBN Global Trust Survey 2022 Andrew Cannon, GRBN GRBN Global Trust Survey highlights that trust in market research remains stable, whilst trust in data...

To DIY or not to DIY that is the question ...

Andrew Cannon, GRBN’s Executive Director, reflects on the importance of a proper ROI analysis when deciding whether or not it makes sense to go...

GDPR, what you need to do – Part 1 ...

The General Data Protection Regulation will come into force in all of the 28 Member States of the European Union (EU) on 25 May...

What’s the ROI of Consumer Insights? How about 400%! ...

There’s been much talk in recent years about the call for Consumer Insights (CI) departments to provide more value to the organization (with less...

Can Chairs talk: Image Mining & Text Analytics for strategic planning

In today’s connected world, much of how we communicate is visual. From emojis to selfies, images are everywhere and have become part of the...
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